The Ask

British Airways sent travel influencers to the United Kingdom. My partner and I were tasked with fitting their footage to British Airways’ current “On Board and Off” campaign, through both Facebook in-feed videos and Instagram stories. I wrote all headline and post copy for these pieces.

My Role: Junior Copywriter

Three frame Instagram story

Copy: Admire Scottish Sunrises. On Board and Off.

Three frame Instagram story

Copy: Delightfully British. On Board and Off.

In-feed Facebook video.

Post copy: Marvel at London’s landmarks from the sky to the streets

 

In-feed Facebook video.

Post copy: The awe-inspiring views don’t end after you land. Discover a new side of the Isle of Skye by paying a visit in the fall.
Using Format